Each major magazine, review website or other media outlet - audio and video - has its own rules of engagement. And there's no guide book.
Successful interactions with the press are one of the major keys to success. Paradoxically, the number of preventable mistakes made by even experienced manufacturers and distributors is impressive. Our professionalism and experience in these matters is complete. A year and a half at The Absolute Sound, ten years at Stereophile, and a year and a half with Noel Lee at Monster Cable makes for a unique awareness of publishing and marketing requirements. Scull Communications is your company's press and promotional guide, giving you the right advice, making the right calls, orchestrating print and online news, reviews, and press release updates, tying it all together, keeping your brand buzzing. You'll enjoy access and effective relations with the movers and shakers of the publishing and reviewing community who get you noticed. |
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